sommeta
A brand evolution that balances structure and soul, reflecting Sommeta’s role at the intersection of technology, creativity, and human care.
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The Sommeta branding project reimagined the company’s visual identity to better reflect its evolution and values. The goal was to create a system that felt structured and intelligent without losing warmth or humanity.
Through refined typography, a geometric yet fluid mark, and a grounded color palette, the brand now communicates trust, adaptability, and creativity across both its consulting and creative offerings.
Each year around the holidays, Sommeta sends a package to its employees and clients. With the introduction of our refreshed branding this year, we had the opportunity to bring the new visual identity to life through our end of year magazine, stickers, and a few thoughtfully designed extras.
The back of the t-shirt was designed by my little human, who had the role of ‘junior intern’ in the summer of 2025. He used his love for spray paint to create a shirt for our internal team.